If 72% of US internet searches are done using Google, then implementing their marketing tools can be an important source for locating your business online. Most of Google’s tools are powerful and user-friendly, but if you’re busy managing your business, you won’t have much time to become proficient in their use.
Benefits of Google Marketing Tools
1. Google Places. 97% of consumers search for local businesses online, so you can’t afford not to be in Google Places for Business (not to be confused with Google Places, personal).
2. Google AdWords. With Google AdWords you can advertise to an audience that’s already interested in your business. When someone searches on Google using your keywords, your online ad is displayed along with their search results. You can choose from a variety of ad formats, including text, image, and video ads, and easily track your performance using the available reports.
Why Use Indy AdCafe for Google Tools
- Indy AdCafe for Google Places. Creating a simple listing on Google Places for Business is easy. But, if you want people to click on your business over your competitors’, you have to do more. The AdCafe will add photos/videos and offers to your Places account to show potential customers why they should choose you. We’ll also highlight your special promotions, post live updates, and respond to reviews from your Google account.
- Indy AdCafe for Google AdWords. If you’re spending the time and money to advertise on Google, you need to plan a campaign that ties your ad into your website. The Indy AdCafe will create your ad campaign by determining the best keywords to use, writing the ad text and offers, and designing a landing page on your website so that when people click through your ad, they’ll be prompted to take action (like purchasing).
Please call us at (317) 876-0945 or email firstname.lastname@example.org, so we can discuss your business goals and help you put together a cost-effective, successful marketing plan.